- Health
- Enterprise Transformation
- Business Case
Design and production of Virtual Reality Experiences
Imagining the future of medical consultations up to 2028
The Customer
European pharmaceutical group
Background and objectives
- Design and creation of a immersive VR experience on the future of medical consultation by 2028, in order to :
- raise awareness and project healthcare professionals into the medical consultation of tomorrow
- propose innovative solutions and modalities to address irritants in selected patient cases
- gather healthcare professionals' perceptions of the approach taken
Results
- A overall success immersive experience and a real attraction for the technology used
- An appreciation of the patient cases presented (score 3.4/4) and the innovations highlighted (scores over 3/4).
- A desire to enhance the storytelling and immersion of the scenarios in a second version by exploiting the full potential of virtual reality.
Approach / System
- Multidisciplinary Consulting & Design team, with technical support for designing VR experiences
- Co-construction of scenarios: identifying irritants and points of interest for patients and healthcare professionals
- Experience design: graphic universe, screens, animations...
- Tests & iterations between each design phase
- Training for event organizers
- Evaluation of user feedback and formulation of recommendations, as part of a continuous improvement approach
Added value Silamir Group
- Expertise in project management/steering, stakeholder coordination (including external service providers) and design
- Identifying the best technical solutions
- Technical support and user guidance during the event
- Quantitative and qualitative analysis following evaluation of user feedback
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