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Insurance & Mutuals

Sustained improvement in customer, operational and technical excellence

Silamir Group offers players in the insurance and mutual insurance sectors its multidisciplinary and resolutely innovative DNA to enhance their performance.

The insurance sector is facing a combination of challenges that threaten the equilibrium of today's model: 

  • Increasing regulatory pressure, marked in particular by the structural transformations imposed by European directives (Solvency 2, IFRS 9, IFRS 17) and local directives (Insurance Distribution Directive, Hamon Law, Lemoine, 100% Santé, etc.).
  • The installation of emerging risks (cyber, climatic, etc.) and their growing impact on insurers' costs, as well as the profound changes they are bringing about in the way they approach prevention, claims handling and the customer's attitude.
  • A turbulent economic and social environment which has upset the balance and is now calling for a rethink of established models, with the emergence of inclusive insurance and an in-depth review of property-casualty, life and health insurance products. 
  • Strong competition within an already crowded landscape, which requires players to grasp the challenges of digitization, personalization of pathways and services, and to project themselves onto the technological opportunities represented by AI and IAGen

Faced with these challenges, Silamir Group supports its customers in implementing solutions tailored to their ambitions and constraints.

Our services

Our multidisciplinary skills enable us to support you across the entire value chain, from strategic consulting to the deployment of transformation plans and operational solutions.

Customer Excellence

Re-engineering customer journeys by implementing UX/UI strategies and innovative technological building blocks such as AI or IAGen to reenchant customer relations at moments of truth (prospecting, lead conversion/acquisition, claims management, loyalty). Deployment of proximity strategies, customer attractiveness and satisfaction measurement (geographical location, SEO strategy, Web to Store, NPS, etc.).

Operational excellence

  • implementation of end-to-end Life & Health and P&C operational process analysis logics using analytical methodologies equipped with Process Intelligence tools: Lean 6 Sigma, Process Mining, Task Mining, Data Analytics, etc.
  • identify areas for optimizing technical excellence, internal/external productivity, customer satisfaction or compliance (reducing lead times, cutting costs, eliminating unnecessary process steps, streamlining customer paths, identifying high-risk stages, etc.). 
  • deployment of improvement solutions: automation (RPA, Low Code, No Code), overhaul of the operating model (reorganization of business lines, team specialization, Make or Buy logic, etc.), training and upskilling, organizational reviews, etc.

Commercial excellence

Deployment of a holistic sales strategy to improve conversion rates (via agencies, expert networks, direct, comparators...), identify conversion/cross-sell/upsell and churn reduction opportunities, define an omnichannel communication strategy adapted to customer profiles (CLV) and brand strategy, and deploy sales activity development, measurement and management tools.

Accompanying change

Deployment of employee change management programs to facilitate the adoption of a new tool, service or transformation project.

Training & Awareness

Deployment of training courses on targeted issues linked to your news and challenges: Fresque du Climat, RGPD Awareness, Fresque de l'IA...

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